Silver Crosshair

Often times I will get inquiries about how to market clients that are late on their note, but have not received an official NOD. Their primary concern is that the NOD lists that they are using for selling are not converting well for them. Most of the time terrible conversion rates are ascribed to the information going public at a particular point in time. In which case the market becomes loaded with telephone calls, mail and flyers. Some Other reason is that most of the time the borrower is so far along in the foreclosure process they are already nearly out the door and have forfeited on saving their home or credit rating.

This is where our service gets in to ease the topics named above. We pull this pre-foreclosure info from the credit bureaus because mortgage lenders will report to the bureaus when a client misses their note payment. By targeting borrowers in this position they are perfect for short sale leads. The clients have just missed their second or third note payment and they need to make a decision soon if they need to be able to save their dwelling and credit rating. It is up to you to assist these clients to make that decision and show them the benefit of a Short Sale or Loan Modification.